NEW: Audio cassette production exclusively at the Revox Manufactory in Villingen, Germany
Villingen, September 2025 – The American National Audio Company Inc. and the Swiss audio company Revox Group are cooperating for a worldwide premium production of blank cassettes and music cassettes.
The aim of the cooperation is to offer the audio cassette as a sustainable medium for high-quality music playback and music storage in the audio market.
To this end, the two companies are combining their market-leading expertise in decades of successful production of cassette tapes by National Audio and Revox's successful production of audio systems and pre-recorded sound carriers, such as master tapes.
This makes it possible to experience music in analog sound quality with an audio cassette in the living room, just as it was originally recorded in the studio.
A collaboration for premium sound carriers and authentic analog sound
The combination of excellent audio know-how and the highest premium production quality of sound carriers is the unique foundation of this cooperation.
For decades, Revox has stood for first-class audio technology and innovative sound solutions. The cooperation with National Audio now makes it possible to produce another sound carrier, the audio cassette, in addition to master tapes, in order to ensure the highest analog sound quality and offer it to music enthusiasts.
For this purpose, an original cassette tape production line from National Audio will be installed in the Revox Manufactory in Villingen and used there for the production of high-quality audio cassettes.
Through this exclusive cooperation, Revox will become the market-leading provider of blank and music cassettes and the operator of one of the largest cassette production facilities in Europe.
The resulting offering includes its own music portfolio under the REVOX I Horch House brand, as well as the ability to serve labels, publishers, OEM customers, and music groups with high-quality products.
As the sole provider, Revox has three different cassette tape qualities, including a Type II version (chrome compatible), in its product range.
As part of the cooperation with National Audio, Revox will receive all product rights outside North America. And Revox will also be represented in North America with its product range.
The highest manufacturing and sound quality also applies to the new cassette production as the standard for fulfilling the well-known Revox standard
The cassette housing specially manufactured for Revox in Europe, in conjunction with the best currently produced cassette tapes, enables sound experiences that have not been available in mass production for decades.
Attractive music program with a unique variety in all music genres
In cooperation with a major music label, Revox is preparing for market entry in the 4th quarter of this year. This market entry will impressively demonstrate the relevance of the audio cassette as a sound carrier for high-quality music enjoyment. The joint marketing enables quick and short-term availability in all relevant distribution channels.
"The cooperation between National Audio and Revox enables a new variety of music carriers and a new offering for music lovers with an attractive and wide selection for their personal analog music experience," says Revox CEO Christoph Frey.
Steve and Phil Stepp, President & Vice President of National Audio, state in a joint statement: "This collaboration stands for the highest quality awareness and is further clear proof of market leadership in the field of high-quality sound carriers for music storage and playback. The decades of experience of both companies in the audio market are unique."
About Revox
Revox is a Swiss company that has stood for very high-quality audio products since 1948. Founded by Willi Studer, Revox began producing reel-to-reel tape recorders and over the years expanded its portfolio to include amplifiers, tuners, turntables, tape recorders, and loudspeakers. Today, Revox offers a wide range of audio systems for home use, including the high-quality audio systems STUDIOMASTER M500 and M300, and a complete range of high-quality loudspeakers. In addition, Revox has developed its own multi-room system, which allows users to experience and enjoy excellent music quality individually throughout the house or in public environments.
In recent years, Revox has completely redeveloped and once again impressively improved the world-renowned B77 tape machine. In addition, Revox operates its own music production for very high-quality master tapes in its manufactory, thus also producing the suitable sound carriers for its quality-conscious customers.
Revox places particular emphasis on authentic studio sound quality, technical precision, and timeless design. Sustainability plays a decisive role, in that products are designed to be durable and remain maintainable and repairable even after many years, as well as being compatible with other Revox products.
Based in Dietikon (CH), Villingen-Schwenningen (D), Salzburg (AT), the company employs around 150 people and follows its tradition of offering music lovers an unadulterated sound experience – true to its own motto: Studio Sound Quality.
The history and present of Revox can be impressively experienced at REVOX WORLD in Dietikon (CH):
www.revox-world.com
About National Audio Company INC.
National Audio Company is the largest manufacturer of professional quality audio cassettes in the USA. Founded in 1969, National Audio grew steadily over the first 12 years to become the leading distributor of Ampex recording tapes and Fidelipac broadcast cartridges in the professional market. In 1980, the company began manufacturing audio cassettes at its factory in Springfield, Missouri. With growing demand for high-quality cassettes, manufacturing also expanded.
Since the late 1980s, National Audio's "Audio Pro" cassettes have set the industry standard in cassette duplication. Due to increasing demand, National Audio expanded production to a factory size of 12,500 square meters.
While large cassette duplication companies shifted their focus to CDs, National Audio recognized the continued demand for cassettes.
National Audio further expanded its duplication services by acquiring equipment from the nation's largest duplication companies. This also led to growth in its customer base. National Audio continues to be a market leader in product quality and customer service.
With a long-term vision for innovation and quality in audio duplication, National Audio will remain in the market for a long time.
The company is the largest manufacturer of professional quality audio cassettes in the United States. The cassette will continue to grow as music fans and artists rediscover the warmth of analog sound.
National Audio provides high-quality and affordable solutions for all audio needs.
www.nationalaudiocompany.com
